Some of the salient features of the book are as follows :
- Full coverage of the prescribed syllabus
- Lucid, simple and conversational language
- Tables and diagrams to illustrate the text
- Summary at the end of every chapter for quick revision
- Chapter Outline at the beginning of every chapter to indicate at a glance the topics covered in the chapter
- Test Questions at the end of every chapter for self-examination
- Model Test Papers for self-examination
- Question Papers of B.Com. (Hons.)
- Examinations.
Part I—Introduction to Business Communication
- Nature, Process and Importance of Communication
- Formal and Informal Channels of Communication
- Dimensions or Directions of Communication
- Media and Types of Communication (Oral and Written Communication)
- Non-verbal Communication
- Barriers to Communication
- Guidelines for Effective Communication
Part II—Effective Writing
- Guidelines for Clear Writing
- References, Bibliographical and Research Tools
Part III—Report Writing
- Writing a Project Report
- Writing Reports on Field Work/Visits to Industries, Business Concerns/Business Negotiations
- Summarising Annual Reports of Companies
Part IV—Minutes and E-Correspondence
- Writing Notifications, Agenda, Minutes of Meeting and Press Release
- Business Correspondence and Electronic Mail
Part V—Spoken English and Presentation
- Spoken English for Business Communication
- Making Oral Presentations
Bibliography
Model Test Papers
Examination Question Papers
ISBN13:
978-93-5161-062-5
Weight:
0.00
Edition:
10th Thoroughly Revised Edition
Language:
English
Title Code:
1220